
Rory Heffernan
Agency: Atomic 212º
Australia
Atomic 212° is a full-service media agency, with a mission to make marketing Smarter, Faster and Accountable. We work with Australia’s largest brands and have a national footprint across Sydney, Melbourne, Brisbane, Darwin and Adelaide. Our core service is the optimisation of paid, earned and owned media to deliver growth for our clients. The agency was born as a data-led performance agency, meaning data, technology, measurement, transparency and accountability are at the heart of everything we do. This ethos has remained ingrained in our DNA as we have grown into a full-service media agency. We champion a new agency approach by bringing marketing technology and data to media with a focus on ROI. We deliver above and beyond, constantly exceeding expectations. We build solutions in an agile and economical way. Our mission is to deliver the smartest people with the strongest point of view. All planning, buying and reporting services are backed with customer understanding born from statistics to provide an undeniable evidence-based approach. We remove the guesswork to deliver certainty to media buying.