Ogilvy

“Change is our lifeblood, stagnation our death knell.” David Ogilvy’s famous quote is perhaps more relevant now than ever before, and Ogilvy’s performance in 2021 is proof that this spirit is alive and well at the agency. Amidst the external upheaval wrought by 2020, Ogilvy knew it had to adapt to the changing times. The agency built off leadership, strategic, and structural changes to earn a massively successful 2021.

WARC recognized Ogilvy as its Most Creative Agency Network of 2021, topping WARC’s Creative 100. This was due to Ogilvy’s success at Cannes Lions, where Ogilvy earned an agency-record 8 Grand Prix and more Lions than any other agency. Ogilvy also was named Agency Network of the Year at the Clio Awards and LIAs. Ogilvy made an impact beyond its creative success playing an integral role in the pitch process that saw WPP win the Coca-Cola pitch and won notable pieces of new business including Absolut, TD Bank, and Sainsbury’s. Additionally, Ogilvy took on new global assignments from existing clients including Nestlé, Unilever, Samsung, Mondelēz, and Pernod Ricard. Ogilvy invested in talent at all levels, attracting attention for key leadership hires and promotions. Devika Bulchandani, a 26-year veteran of McCann, joined Ogilvy as CEO of Ogilvy North America, and later Global President. On the creative front, Liz Taylor returned to the agency as Global Chief Creative Officer and Chris Beresford-Hill joined as President of Advertising and NA creative lead.

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