Impero

United Kingdom

Despite a challenging, fast-evolving landscape for independent agencies, we doubled down on our values, got our team behind us, and focused on delivering bold, impactful work for our clients. We changed our new business strategy, which helped us win a range of exciting clients like Aspall, Miller, Loop Earplugs, Carwow and Maxus, while also growing existing relationships with Pernod Ricard, P&G, and Estée Lauder.

Our culture-driven cross-channel campaigns made waves globally. We encouraged 2.5m more bus journeys for Transport for West Midlands, spoke to a parent truth with ‘Bring It On’ for George at Asda and launched a track with Jords for Christian Aid. We introduced a limited-edition whisky for The Glenlivet with a global campaign across GTR, activated a unique Limited Edition for Absolut Vodka, and released Series Two of our award-winning podcast for Carolina Herrera. All while fostering an inclusive culture to attract and retain top talent, resulting in a more engaged, happier team than ever.