Billion Dollar Boy

United Kingdom

Creators are culture. Creators are communities. Communities start on social. At Billion Dollar Boy, we believe that successful brands are built with and by creators. That’s why we place creators at the heart of every strategy, program, and campaign.

This year marks a pivotal milestone for BDB. From key strategic hires to harnessing emerging technologies, and launching our innovation unit, we don’t just participate in the advertising industry; we’re actively reshaping it. In the past year, we have delivered over 226 campaigns in 33 territories for more than 70 clients. We’ve helped the world’s most exciting companies grow their businesses, including brands like Heineken, L’Oréal, Pepsi, Disney, and Unilever. Our headcount grew by 53% and our 67% retention rate is one of the highest in the industry. We have maintained 56% + YoY profitable turnover growth, hitting +1037% EBITDA increase in FY23 vs FY22. Our people-first, integrated approach that amplifies the voice of the creator is the cornerstone of our culture, and our success at large. 2023 was just the beginning of what promises to be a transformational era for the agency.